Privacy Policy

Privacy Policy

Privacy Policy

Last updated: July 2026

At pedalty, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use and protect your data when you use our platform.

1. Who we are

pedalty is operated by:

PureBenefit B.V.

The Netherlands

For any privacy-related questions, please contact:

ride@pedalty.eu

2. Information we collect

We may collect the following information:

  • Name
  • Email address
  • Shipping address
  • Order history
  • Payment information (processed securely by our payment providers)
  • Cycling club affiliation
  • Device and browser information
  • Website usage data

3. How we use your information

Your information is used to:

  • provide access to the pedalty platform
  • process orders
  • arrange deliveries
  • manage ClubHub deliveries
  • improve our services
  • communicate with you regarding your orders
  • comply with legal obligations

4. Club membership

Access to pedalty is limited to verified members of participating cycling clubs.

Your club affiliation is used solely to:

  • verify eligibility
  • manage access
  • organise ClubHub deliveries

5. Payment processing

Payments are securely processed through trusted third-party payment providers.

pedalty does not store complete payment card information.

6. Cookies

We use cookies to:

  • keep you signed in
  • remember your preferences
  • improve website performance
  • analyse website traffic

7. Data retention

We retain your information only for as long as necessary to:

  • fulfil orders
  • comply with legal obligations
  • resolve disputes

8. Your rights

You may request to:

  • access your personal data
  • correct inaccurate information
  • delete your account
  • restrict processing
  • receive a copy of your data

Requests can be sent to:

ride@pedalty.eu

9. Changes

This Privacy Policy may be updated from time to time.